Once we have identified the goal of the lesson, derived from the standards, we need to identify how the goal is relevant to our learners. Relevance is identified in the UDL Guidelines under the Engagement Principle. Identifying the relevance of learning improves a learner's intrinsic motivation to learn the content (CAST, 2023). When learners understand how the goal of the lesson is relevant to their lives or goals, they are more likely to be engaged in that learning.